C House Italia to expand into Morocco
C House Italia, an Italy-based fashion coffee lounge, is set to open a series of stores across Morocco over the next three years. The Moroccan deal is part of C House Italia's global expansion plans and the company is set to open locations in Morocco, Lebanon and Spain through Master Franchise agreements.
C House Italia Business Development Manager Cristiano Iezzi said: "This agreement with our Moroccan partner lends further weight to our strategy to further expand into the MENA area. It underlines the truly international appeal of the brand."