USA chicken restaurant chain signs franchise deal for Mexico

Wingstop, a USA-based chicken wing restaurant chain, is set to expand into Mexico. The company has signed a franchise agreement with WIS de Mexico S.A. de C.V., which will see 10 restaurants open across the country.

WIS de Mexico S.A. de C.V. is planning to open the first three locations in the first year and a further seven in the following year. WIS de Mexico S.A. de C.V. is run by Mexican entrepreneurs Jose Luis Serrato Villegas, Luis Antonio Ortiz Dominguez and Jose Francisco Cantu Quintero.

Jim Flynn, CEO of Wingstop, said: 'This is a major milestone in Wingstop history. Our first international franchise is a huge step for our brand, and we could not have chosen a more dedicated and talented group of brand partners in Jose Luis, Luis Antonio and Jose Francisco. Their restaurant operating experience in Mexico will serve them well in moving forward with Wingstop.'